Roadmap to Revenue

Welcome to “A Handful of Hope” where we have heart centered conversations with heart centered people.
Today’s conversation is: “Roadmap to Revenue,” featuring Zhivago Partners Digital Marketing Agency – Kristin Zhivago

Roadmap to Revenue
Roadmap to Revenue – Kristin Zhivago

We cover:
* The transformational power of the don’t argue rule
* What business is really all about
* How to figure out what really excites your customers
And much more

About Kristin Zhivago

Kristin Zhivago is the president of Zhivago Partners, a digital marketing management company that serves both B2B and B2C clients in a variety of industries. Her digital agency is comprised of a core infrastructure team, and a variety of specialists in the various digital methods and media. Zhivago’s career began in the high-tech industry; she and her husband, through their high-tech agency, helped introduce and market all of the technologies we take for granted today. When the web emerged as a commercial medium, she branched out into other industries and re-invented herself to become a revenue coach, helping CEOs and entrepreneurs sell the way her customers want to buy.

Roadmap to Revenue

Her 5-star book, Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy was chosen by Forbes as one of the top sales and marketing books. Zhivago speaks frequently on the subject of the customer’s buying process, which she was one of the first to identify as being key to selling to today’s customers, and about building your business to compete effectively in our fast-changing, hyper-competitive markets.

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